Associate Manager - Domestic Marketing

Key Responsibilities Sales & Business Development Develop and execute sales strategies to increase market share and achieve business targets for woven fabrics. Identify and develop new customers across apparel, home textile, industrial textile, furnishing, and institutional segments. Manage and strengthen relationships with existing customers to enhance business volumes and customer retention. Conduct regular market visits and customer meetings to understand market needs and identify growth opportunities. Prepare sales forecasts, business plans, and territory-wise growth strategies. Customer Relationship Management Handle customer inquiries, quotations, price negotiations, and order finalization. Ensure timely resolution of customer concerns related to product quality, delivery, and service. Coordinate with customers regarding product developments, approvals, sample submissions, and bulk order execution. Maintain long-term relationships with key accounts and strategic customers. Market Intelligence & Product Promotion Monitor market trends, competitor activities, pricing structures, and emerging customer requirements. Provide market feedback to internal teams for new product development and business enhancement. Promote woven fabric products through presentations, exhibitions, customer visits, and industry events. Support branding and marketing initiatives in the domestic market. Cross-Functional Coordination Coordinate with Production, PPC, Quality, Design, Merchandising, and Logistics teams to ensure timely execution of customer orders. Monitor order status and ensure customer commitments are met. Support collection and sample development activities based on market requirements. Reporting & Commercial Management Track sales performance against targets and prepare periodic MIS reports. Monitor receivables and coordinate with finance teams for timely collections. Ensure adherence to company policies, pricing guidelines, and commercial approvals. Required Skills & Competencies Strong knowledge of woven fabrics, textile manufacturing processes, and domestic textile markets. Excellent sales, negotiation, and relationship management skills. Strong understanding of textile applications, fabric constructions, and market segments. Ability to identify business opportunities and convert leads into orders. Strong analytical and problem-solving abilities. Effective communication and presentation skills. Proficiency in MS Excel, PowerPoint, and CRM tools. Experience: 24+ years Department: Arvind Shirting-Wovens Fabric